AI requires contextual, real-time guest data rather than static personas to deliver effective personalization and capture revenue opportunities.
Apaleo launches AI Copilot to ease operational pressure on hotel teams
The AI assistant handles complex multi-step tasks like room assignments and overbooking through natural language, trained on hotel-specific processes.
Hyatt Advances Growth Strategy in EAME with Hyatt Select Debut
Hyatt's first European Hyatt Select will open in Berlin in 2028, part of a strategy to double Essentials portfolio rooms in EAME by 2030.
Loews Hotel & Co Introduces “Alchemy by Loews Hotels”
The hotel chain launches a brand-wide cocktail program featuring house-made tinctures, tableside presentations, and local ingredients across participating properties.
The Future of Hotel Technology: 30 Key Trends for 2026
The article outlines AI-driven revenue optimization, unified data platforms, and mobile-first guest services as the core technology priorities reshaping hotel operations.
Meliá Hotels International makes strategic debut in Tunisia with 3,000-room development plan
Spanish hotel giant will operate five properties through partnership with MHG, starting with 307-room Mahdia resort opening this year.
Trust and Rewards Top the List of What Matters Most to Travelers, New Choice Hotels International Research Shows
Survey of 2,142 travelers shows 83% prioritize trust over price, with rewards programs and thoughtful service gestures driving value perceptions more than basic amenities.
EEA Partners with Con-ServeTM ESG data intelligence platform
The partnership will enable hospitality businesses to access ISO-compliant sustainability data and industry benchmarking for ESG compliance.
HVS Insights: Journeys Through Uncertainty – The Middle East Crisis and Its Impact on India’s Hospitality Sector
HVS analysis reveals how Middle East tensions are disrupting global aviation while creating opportunities for India to capture redirected demand and strengthen domestic tourism.
Transforming Hotel F&B with Mobility-Driven Operations
American Liberty Hospitality reports 10-15% F&B revenue increases and 10-20% faster service after deploying mobile POS across five properties.
