Niels and Thijs van der Valk, co-directors of Baoase Luxury Resort in Curaçao, detail the family-built property's philosophy, Indonesian design identity, and expansion plans behind its #1 Caribbean ranking.
HSMAI MEA in conversation with Ahmed Fasad, Commercial Director – Middle East & Africa, Blastness
Blastness Commercial Director Ahmed Fasad outlines how Middle East hotels can build commercial resilience through integrated tech, AI-powered demand signals, GEO optimisation, and true channel profitability analysis.
Inside the Hotel Inbox 2026: the fastest replies don’t win the most bookings
Analysis of 2 million emails across 48 hotels finds response speed alone doesn't drive bookings, and that only 2% of unanswered offers received follow-up, leaving an estimated €3.7M in unconverted value.
The fastest hotel replies don’t win the most bookings. How you answer does.
A study of 2M emails across 48 hotels finds reply speed is a poor predictor of bookings, while complete, action-oriented responses and follow-ups drive conversion rates up to 58%.