Analysis of 2 million emails across 48 hotels finds response speed alone doesn't drive bookings, and that only 2% of unanswered offers received follow-up, leaving an estimated €3.7M in unconverted value.
The fastest hotel replies don’t win the most bookings. How you answer does.
A study of 2M emails across 48 hotels finds reply speed is a poor predictor of bookings, while complete, action-oriented responses and follow-ups drive conversion rates up to 58%.
Present With Confidence and Influence
The Hospitality Skill That Opens More Doors Than You Think In hospitality, we spend a great deal of time talking about operations, guest experience, commercial performance, and leadership. Yet one skill has the power to influence all of them: the ability to present ideas clearly and confidently. The reality is...
BWH® Hotels Unveils Enterprise Transformation, Uniting Global Portfolio Under WorldHotels™
BWH Hotels is rebranding under the WorldHotels masterbrand, consolidating 4,000+ properties and 18 brands into a single loyalty program with 70 million members and a new digital platform.
From $5K to $50K: How Williamsburg Lodge Increased Annual Upsell Revenue by 10x
Williamsburg Lodge grew upsell revenue from ~$5K/year to $6K/month after deploying Canary Technologies' Dynamic Upsells, streamlining check-in and expanding ancillary offerings.
Why hotel technology is an investment decision, not an IT decision
Drawing on insights from investor Chris Hemmeter of Thayer Investment Partners, the article argues hotels should evaluate technology by business impact, not features, prioritizing clean data, open integrations, and workflow improvement.
Is ARI Plumbing the Main Obstacle to Agentic AI?, Seven Components for Hotel Agent Governance, HVS: Broad RevPAR Recovery Sets an Elevated Base for 2027
Tuesday brought a World Panel viewpoint on whether ARI plumbing is the main impediment to agentic AI, Burcin Turkkan Zencirli's seven-component governance architecture for hotel AI agents, and the HVS Lodging Tax Report finding RevPAR up in all but one of 25 major U.S. markets through August. Fer...
How Integrated Design and Technology are Redefining the Hotel Guest Journey
Outform argues that siloed hotel design pipelines cause delays and brand drift, and promotes its integrated physical-and-digital delivery model combining FF&E, fabrication, and LED storytelling.
Preferred Hotels & Resorts Expands Global Portfolio with 28 New Members
Preferred Hotels & Resorts added 28 independent properties to its global portfolio in Q3 2026, its largest quarterly intake since 2024, spanning Europe, Asia, the Americas, and the Maldives.
Otel publishes a free 2027 AI strategy guide for hotels
Otel releases a free guide helping hoteliers select and validate their first AI project within four weeks, targeting GMs and revenue managers planning 2027 budgets.
