PRIMESTAR Group Secures Hilton Hotel Project within Hamburg’s Landmark Elbtower Development

The development of Hamburg’s iconic Elbtower is progressing into its next phase: the PRIMESTAR Group has been selected to operate the future Hilton Hamburg Elbtower, marking Hilton’s debut in the Hanseatic city. PRIMESTAR Group, one of Europe’s leading independent hospitality platforms, was awarded the hotel project by the investor consortium led by real estate investor Dieter Becken.