HFTP Launches AI Council to Establish Industry Standards and Expertise

Hospitality Financial and Technology Professionals Association (HFTP®) today announced the formation of a new AI council dedicated to navigating the complexities of artificial intelligence (AI) within the hospitality sector. This strategic group will focus on establishing industry standards, acting as a knowledge hub, and providing expert guidance to professionals navigating...

Better Processes, Better Service: Elevating Guest Experiences

In hospitality, consistency is everything. Guests remember how smoothly an experience feels, not the stress behind the scenes. The training methods used in professional beverage tastings offer powerful lessons for operational leaders—lessons that improve processes, strengthen systems, and create exceptional guest experiences. Here are five practical, real‑world strategies inspired by...

The Customer is Always Right

When Harry Gordon Selfridge opened his revolutionary department store in London in 1909, he didn’t just bring American-style retail to the heart of Britain—he introduced a philosophy that would shape the customer experience for more than a century.