Peachtree Group ("Peachtree") announced the grand opening of Home2 Suites by Hilton in Ashburn, Va., in the Washington, D.C. metro area. The 122-room hotel, located at 4870 Lakeview Overlook Plaza, was developed by Peachtree and is the firm’s seventh property completed and opened this year. Peachtree’s hospitality management division will...
W Hotels Introduces a New Season of Hotel Tales: a Global Storytelling Series Spanning Music, Taste, Culture, and Connection
W Hotels, part of Marriott Bonvoy’s global portfolio of over 30 extraordinary brands, unveils the global rollout of the newest season of Hotel Tales, an editorial-documentary series revealing the spontaneous moments that can only occur across the brand’s expansive global portfolio and enticing guests to “next time, be there.”
JW Marriott Las Vegas and Rampart Casino Announce Property-Wide Rebrand, Officially Becoming The Resort at Summerlin
-JW Marriott Las Vegas and Rampart Casino today announced a property-wide rebrand, officially uniting the celebrated resort and casino under a new identity, The Resort at Summerlin. Effective January 1, 2026, the rebrand marks a significant milestone in the property’s ongoing $75 million, multi-year renovation and its evolution as a...
The Smart Office Manager AI Toolkit
Today’s Office Manager sits at the operational core of the organisation — balancing people, processes, costs, and culture under constant pressure. Expectations keep rising, but time and resources do not. The Office Manager AI Toolkit was explicitly created for this reality.
Elevating the All-Inclusive Model
The history of all-inclusive travel dates back nearly 100 years: Holiday camps in the U.K. pioneered the idea in the 1930s, and in 1950, the first “modern” resort utilizing the approach opened in Spain (it was a destination with tents and straw huts)—with others soon to follow.
The Best Leaders Don’t Sell — They Inspire People to Believe
Think about the last time someone truly moved you to act.
The Secret to Hotel Storytelling that Sells
What made investors bet $900 million on Elizabeth Holmes’ Theranos, despite no proof of concept? How did Apple sell more iPods than Microsoft sold Zune, even though Zune had better hardware? Why was smoking once considered the epitome of glamour, only to be pushed out into the cold? As the...
The AI Tech Sellers Toolkit – Selling AI To Hotels
AI in hospitality isn’t a technology race — it’s a maturity game.
Redefining Hospitality Through Sustainability and Innovation
When TIME Magazine named Iberostar one of the 100 Most Influential Companies of 2025, we felt so proud—but also humbled. A recognition of this kind is not the destination of our journey, but a reminder that we are on a good path, even as so much work lies ahead.
The Concierge AI Playbook and Toolkit: Protecting the Art of Luxury Service
Luxury hospitality has always been driven by human judgment, discretion, and anticipation. What has changed is the pressure on concierge and guest-service teams to deliver flawless, personalised service at speed and scale.