Beyond Berlin and Munich: The Fontenay’s Thies Sponholz on Hamburg’s Luxury Moment

Thies Sponholz has quietly helped reshape the way international travellers look at Hamburg. As General Manager of The Fontenay, the city’s most design-forward contemporary address, he has been instrumental in turning the lakeside property into a reference point for modern, aesthetically driven luxury since it opened in 2018. That long-term vision has now been recognised with one of the industry’s most respected accolades: Hotelier of the Year 2026 from ahgz, Germany’s leading hotel trade publication. In the wake of the announcement, I had the opportunity to sit down with Sponholz to discuss what it takes to build a design-worthy luxury hotel that feels both culturally rooted and internationally compelling.