Longevity science is gaining significant awareness and traction across global markets. Investors are increasingly allocating capital to longevity-focused enterprises, while hospitality developers are responding by designing projects that place wellness and lifespan optimization at the core of the guest experience. At the same time, travelers are seeking health-oriented experiences reported by multiple resources. Booking.com recently reported that 52% of American travelers would pay for a vacation that would “extend their lifespan and wellbeing”, and 49% of American travelers are interested in a longevity retreat (Booking.com, 2023). Additionally, Billy Richards states that “guests are no longer satisfied with relaxation alone. They want measurable outcomes that fit their long-term goals for health, performance, and quality of life (2025).”
