Amadeus Data Reveals Central and Eastern Europe Emerging as New Frontier for Travelers

Joint report with UN Tourism highlights growing popularity of Azerbaijan, Kazakhstan and Czech Republic June 18, 2025 – A host of emerging destinations in Central and Eastern Europe are catching the eye of international travelers this year, as demand for thought-provoking travel continues to rise. Among the top 30 largest tourism destinations, Azerbaijan was the fastest growing, recording a 26% increase in air bookings between May 2023-to-April 2024 and May 2024-to-April 2025. At the same time, Kazakhstan (7%) and the Czech Republic (6%) also saw more modest increases in bookings over the period. The findings are revealed in a new report – Travel Insights 2025: Focus on Europe – published by Amadeus in collaboration with UN Tourism, drawing on data from Amadeus Navigator360™. Javier Campo, VP of Commercial, Europe, Hospitality, Amadeus says: “Our research alongside UN Tourism has unearthed some fascinating results, with growth in air bookings particularly notable in destinations inclu…