Melbourne’s reputation as the sporting capital of Australia is set to drive the strongest annual performance for Accor since 2019. Accor is Australia’s largest hotel operator, with 51 hotels in Greater Melbourne and 13 hotels across regional Victoria. The city began 2025 by hosting the most successful Australian Open on record (1.2 million fans through the gates) and a record-breaking Formula 1 Rolex Australian Grand Prix (465,498 attendees across four days).
