HSMAI Foundation Announces 2025 Mike Dimond Student Career Success Grant Recipients

The Hospitality Sales & Marketing Association International Foundation is proud to announce Reem Alaqili, Margaret Thompson, Juliette van der Ham, and Libby Warden as the recipients of the 2025 Mike Dimond Student Career Success Grant. This prestigious program supports the development opportunities available to hospitality students interested in careers in...

Key Money in Hotel Management Agreements – Boon or Burden?

In the competitive world of hotel development and acquisitions, few incentives capture an owner’s attention more quickly than key money. This upfront payment, offered by a hotel brand or operator, can feel like free capital. However, behind the allure lies a complex set of trade-offs that can significantly impact profitability,...

The Art of Personalization

In today’s rapidly evolving meetings and events landscape, personalization has emerged as a critical element in ensuring successful, impactful gatherings. No longer is it enough to offer a one-size-fits-all approach – clients and attendees now expect tailored experiences that reflect their specific needs, preferences, and goals. Hotels and meeting planners...

From Functional to Memorable: Card Sleeves in Hospitality

We believe that the guest experience is defined as much by the grand gestures as it is by the smallest details. One of those details, the humble hotel key card, has long remained a blank canvas — functional, yes, but rarely memorable. At a time when properties are investing heavily...