Loyalty, Labels, and the Modern Hotel Model

If you’ve watched hotel sponsorships lately you may have noticed: the name they are advertising aren’t the company or hotel brands. Instead of Marriott or Accor, it’s Bonvoy or All. These loyalty programs are becoming the central identity of the big hotel groups—and that’s by design.

Europe Hotel Performance Update

Most major European markets saw year-over-year (YoY) performance growth in February 2025, ranging from subdued to substantial. In some countries – France being a notable example –revenue per available room (RevPAR) grew YoY for all major markets. Elsewhere, countries saw gains in some markets offset by sluggish performance in others.

The Ritz-Carlton Yacht Collection Debuts New Brand Campaign Celebrating The Transformative Power of Travel

The Ritz-Carlton Yacht Collection reaffirms its position as the leader in ultra-luxury yachting experiences with the unveiling of its new global brand campaign, “Unlike the Rest.” This distinguished campaign celebrates the transformative power of travel while inviting discerning travelers to discover a new standard of unparalleled hospitality and bespoke offerings...

Four Points by Sheraton Makes its Debut in Senegal with the Opening of Four Points by Sheraton Dakar Diamniadio

Four Points by Sheraton, part of Marriott Bonvoy’s (www.Marriott.com) global portfolio of over 30 brands, today announced the opening Four Points by Sheraton Dakar Diamniadio, marking the brand’s debut in Senegal. Whether travellers are visiting Dakar’s ’smart city’ district of Diamniado for work or fun, the hotel caters to their...

Grand Hyatt Atlanta in Buckhead Announces Completion of Renovation and Introduces New Lounge Restaurant, “The Fabled”

Grand Hyatt Atlanta in Buckhead unveils the completion of its multi-phased renovation aimed at reimagining every facet of the guest experience. In collaboration with DLR Group, a leading design firm specializing in hospitality interiors, and the architectural experts at designONE studio, this renovation incorporates thoughtfully curated upgrades, including revamped accommodations...