Guest Experience Trends Shaping 2025 and Beyond

Hotels across the globe made a remarkable recovery in 2024, reaching a record-high contribution of $11.1 trillion to global GDP. But beyond the numbers, what’s driving this transformation? Hospitality is evolving fast, with guest expectations, AI-driven insights, and online reputation management reshaping the landscape.

The Standard, Brussels to open Spring 2025

After the successes of The Standard, London (2019) and The Standard, Ibiza (2021), The Standard hotel brand is ready to embark on its next chapter in Europe this spring with the debut of its newest hotel in Belgium’s lively capital - welcome to The Standard, Brussels.

The Beck Group Receives NEWH’s Inaugural SOHE Award

NEWH, Inc. (Network of Executive Women in Hospitality), the premier association committed to scholarships, advancing education, mentorship, and networking in the hospitality industry, announced The Beck Group as the winner of the inaugural Structures of Hospitality Excellence (SOHE) Award during ALIS DESIGN+ in Los Angeles on January 31, 2025.