Vent, Reflect, and Revive

From Dylan Thomas, I quote:  “Do not go gentle into that good night. Rage, rage against the dying of the light.” You my hotel friends are “the light”.

IHG, Sonesta, Nemacolin Speak on Stage on how a Modern Data Strategy is Critical to Success

The hospitality industry is undergoing a transformational shift, driven by data integration and innovative technology solutions that increase efficiency while improving the guest experiences. During a recent panel discussion at HITEC 2024 in Charlotte, hospitality experts shared insights into how they are leveraging real-time data to differentiate guest experiences and...

Top EMEA hotel email campaigns of 2024 (so far)

In 2024, the EMEA hotel market is embracing email as more than just a promotional tool—it’s become a platform for storytelling. Instead of simply offering discounts, top campaigns are sharing unique narratives, such as behind-the-scenes insights or cultural experiences, turning emails into immersive journeys. These stories create emotional connections, making...

The Wholesale Hotel Playbook: How Technology and Data Are Redefining Distribution

Hotel chains today often struggle with fragmented distribution channels and complex wholesale rate management. Maintaining an offline distribution network can be costly and time-consuming and often requires substantial discounts and incentives to intermediaries. The fragmented landscape makes it difficult to maintain consistency and control, leading to rate disparity issues and...